This is exactly why it is essential to start thinking about any of your traffic right now.
The Peak season! Holiday shopping and sales. And here is the data that proves that you have to
start planning and taking your actions in advance aka right now:
According to data,
60% said they have yet to start
budgeting for holiday shopping. Data analysis points to growing worries among consumers about their near-term spending ability.
44% of respondents plan to
shop more online during this year's Black Friday, Cyber Monday, and Christmas holidays as compared to last year's holiday season. More data analysis points to a less-than-ideal holiday shopping season. Consumers will be comparing prices in-store as well as online, more than ever. This makes competitive pricing at the right assortment levels very important. You might find such tools as
price comparison and
coupon auto-apply very handy here.